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INNOVATIVE PRESS AND NEW PRODUCT BRIEFINGS
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Introducing a creative new way to hold a Press conference or new product briefing for up to 20 Journalists. It is speed networking for the Press and works by rotating journalists around fixed tables at which Company spokespeople are positioned. These briefing points are visited by each of the 20 journalists over a period of just one well managed, lively and interactive hour. Using our unique Rotatathon Inside, each journalist gets the chance of a face to face discussion with each spokesperson. This is professionally managed to optimise efficiency and effectiveness. Everyone gets to network with each other but magically no one meets each other twice!

The benefits of this kind of meeting are compelling:

  • It is a new, different and intriguing concept to entice press to an event.
  • Press are constantly engaged, even challenged, so there is no time to tune out.
  • The press are encouraged to ask questions individually.
  • Presenters/ spokespeople are "performing" on each rotation as they have a new audience of press to inform about their issue.
  • There is scope for true discussion, but in a limited time depending on what the Company's needs are.
  • We build in informal networking at the end of the formal session, for more clarification on any of the subjects.

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